Telefonica have many operations and one of them is their global web portal Terra. Advertisers are increasingly looking on-line so Telefonica hosted a presentation lunch for some of their most important clients in an exclusive Barcelona venue, expertly dressed with one of the city’s top caterers supplying the food. After researching the venue, the brand and consulting with the organizers the Audio Texture Sound System then provided the DJ services mixing atmospheric and evocative music to perfectly soundtrack this important event.
Natura decided they needed some new blood to freshen up their well respected range of compilation CDs so they gave us a call. Christmas was approaching so the rush was on to get the new CD into the stores. In 6 weeks firstly we worked closely with the company to finalize the track selection, then licensed all the tracks (no easy task in a hurry!), took care of the manufacturing process and delivered the great sounding CDs to 150+ stores in time for the busiest shopping period of the year.
When BBE Records were looking for interesting ways to spread their musical message this stalwart of the underground black music world teamed up with our main DJ light here at Audio Texture, Global SoulJah and the Global SoulJah & BBE Records radio show was born. The show is now syndicated to 6 stations in 4 countries as well as being an incredibly successful podcast. Expect an eclectic hour of music that the commercial stations forgot and some great upfront music from the BBE catalogue. Not only is it a great underground musical showcase the show constantly helps keep the label in the public eye to tens of thousands of people monthly in an engaging and entertaining way. In other words advertising at it’s very best.
Coronel Tapiocca are a major chain of outdoor and casual clothing retailers based in Spain with stores in Italy and Portugal. Worried about their commercial in-store music we lent them a hand and they now boast a fabulous bespoke in-store soundtrack. The global music combining hints of soul and jazz conjures up an exotic and sophisticated vibe in the shop and makes this company stand out from the retail crowd in over 70 of their key stores across 3 countries. The music receives a major update every 3 months to keep it super fresh, seasonal and relevant.
When the Red Bull Music Academy came to Barcelona due to a venue shortage in the city they were struggling to provide their students with adequate gig opportunities to a dedicated audience. Fortunately Audio Texture organized the Academy’s most successful specialist party in an old heavy metal venue in the up and coming Poble Nou barrio. Combining a cutting edge 4 deck audio visual show from Ninja Tune heroes Dj Food and DK with Goldielocks and DJ Baboo, two of the academies students, we provided the academy with their most successful party with as many people locked outside trying to get in as there were sweating inside.
Audio Texture have had a long running relationship with Cahartt in Spain. Whether it’s been DJing at their in-store promotions, recording a BBE records special for their on-line radio station and most significantly promoting the brand through the hugely successful Cosmic Jam parties. Not wishing to spoil the underground nature of the party we incorporated the great graffiti and art work that Carhartt regularly commission into the cutting edge surround visual experience and subtly clothed the DJ in the labels clothes, for a more subliminal yet highly effective statement for the label. Check the video below to see what the party was like! We like Carhartt and they like us.
Clients
As we are a new company our client list is short but as you can see they are a respectable bunch. Click on the names see what we did for them.
Carhartt from Audio Texture on Vimeo.